“Descend into a nation of bloggers”

"Descend into a nation of bloggers" - TechMisoIf Steve Jobs has his way, the iPad should ultimately make blogs irrelevant and push bloggers into the unemployment line. Are we staring down controlled media outlets like we’re locked into Apple’s control of the App Store.

Wall Street Journal Tech reports on a discussion with Steve Jobs during an All Things Digital technology conference on Tuesday:

Asked about whether the iPad will be a savior for content creators, Mr. Jobs said: “I don’t want us to see us descend into a nation of bloggers…I think we need editorial oversight now more than ever. Anything we can do to help newspapers new ways of expression that will help them get paid, I am all for.

I wonder what Steve is referring to when he says “…we need editorial oversight now more than ever.”

Editorial-style ‘Story Budget’ For Blogging

Editorial-style 'Story Budget' For BloggingIn most media organizations, content producing staff maintain something called a ‘story budget.’ It’s a running tab of ideas that allows you to document and track content being prepped for your publishing pipeline.

Like major media organizations, blogs too can put a good story budget to use in organizing posts. Whether you’ve prepared eight paragraphs for an upcoming story or just have fleeting thoughts for your next 20 stories, a story budget can help put it all in order for you.

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